Whether you’re new to lead generation marketing or a seasoned pro, it’s never a bad idea to go back to the basics. In this article, we’ll define eight of the most common lead generation buzzwords to get you up to date on your lead gen marketing...
April 10, 2018
As a marketer, your biggest challenge is to get the eyes of the audience you’re trying to attract. But once you have them, how do you turn those eyes into information?
March 28, 2018
Remarketing continues to appeal to marketers as a useful tool to help draw back potential leads. When a potential customer has established interest, you can use your outreach and content to make sure they end up as a conversion.
But you only...
February 07, 2018
At MOVology, we know that set-it-and-forget-it is a losing mindset for marketers – and the same is true for any company providing marketing services.
To that end, MOVology is proud to announce its partnership with Advantage, a marketing...
February 01, 2018
For the third quarter of 2017, total retail e-commerce sales topped $115.3 billion – and that number continues to grow.
To avoid paying massive lead acquisition costs that never get recouped, you’ll want to follow generation strategies that...
