Chances are you’ve heard ofremarketing, the practice of using email and direct mail to recapture the attention of leads, often ones who’re cart, form or site abandoners. Remarketing is a crucial tactic designed to encourage conversion of...
E-commerce continues to be one of the fastest growing retail sectors. The Census Bureau of the Department of Commerce reports over $89 billion in sales in the fourth quarter of 2015 in US markets alone. It is estimated that by 2018, US...